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In line with the government’s goal of raising tourist confidence, a campaign against tourist scams has been launched in Kanchanaburi province to prevent unscrupulous operators from taking advantage of tourists.
The Ministry of Tourism and Sports and the Tourist Police Division are collaborating on a campaign to enforce regulation on tourism businesses and prevent unfair pricing of products and services for tourists. The campaign is to be piloted in Mueang Kanchanaburi, Sai Yok, Thong Pha Phum, Sangkhla Buri and Si Sawat districts of Kanchanaburi which are considered tourism hotspots.
According to Permanent Secretary for Tourism and Sports Pongpanu Svetarundra, this campaign will help improve Thailand’s image in the eyes of foreigners and give them assurances that they will not be tricked into paying extravagant prices for goods and services.
He also cited Kanchanaburi as an appropriate province for the pilot project due to its popularity among tourists. Last year, over 9 million people visited the province, generating over 20 billion baht in revenue.