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The Department of Public Relations (PRD) is gearing up on the positive image boosting campaign to create positive attitude for foreigners towards Thailand.
The Director-General of the Public Relations Department (PRD) Apinan Juntarungsri presided over the opening seminar on the integration of the public relations to foreign countries under the title ‘The Drive of Public Relations Plan for the practical implementation to create positive attitude in foreign target groups’ at the Century Park hotel.
He said that the PRD has the duty to send a positive image of Thailand to the world, and to let the capabilities of the nation be recognized globally.
He said that this seminar is an important platform to exchange ideas and gain new knowledge from experts in various fields, with the goal to boost positive recognition of the nation’s image.
The PRD Director-General also said that Thailand will enter the ASEAN Economic Community (AEC) next year (2015). On the AEC, the government has prioritized on the preparation of the country’s human resource in numerous aspects.
He said that the PRD is now providing knowledge and information through PRD’s media channel, including radio, TV, and the internet, to continually get the public ready for the changes with the commencement of the AEC integration.