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Thailand tourism authorities expect 1 million arrivals per month starting June

Samui Times News



Thailand tourism authorities expect 1 million arrivals per month starting June
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Thailand’s tourism authorities say their goal for the number of foreign arrivals in Thailand is expected to happen earlier than they predicted it would. The Tourism Authority of Thailand previously said it expected 1 million tourists per month to arrive in Thailand between October and December, during high season. But now, TAT says Thailand should reach this goal starting in June.

As of May 19, Thailand has welcomed 1.1 million tourists. India is leading the pack among the top countries with visitors coming to Thailand, followed by the UK, Germany, the US, and Russia.

TAT said this week that it plans to target ‘wealthy tourists‘ as it works out its marketing plan as it contributes to the recovery the Thai economy following a 2 year hiatus due to closed borders and restrictions. It claims that, focussing on the “rich groups”, 1.93 trillion baht will be generated in 2024 even though the number of tourists will be fewer than in the past years. TAT governor Yuthasak Supasorn said India and the Middle East are markets TAT wants to tap into.

“India and the Middle East are high-potential target markets, particularly Saudi Arabia, which could see at least 200,000 tourists flooding in this year.”

TAT says the estimate for the total number of tourists this year will be at least 8 million. This is more realistic than earlier estimates of 10 or 15 million visitors coming to Thailand in 2022, reported in earlier articles this year. Back in November 2021 the TAT Governor predicted some 20 million visitors would visit Thailand this year.

SOURCE: Bangkok Post


Courtesy ofThaiger News

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